DIY SEO Software Reviews
Is DIY SEO any good? When I got to look at DIY SEO my first thought was: good structure & layout, lets see what is under the hood. But then after opening up the hood I found a car with no engine. Maybe there are some small businesses out there who are content being obscure, or who only want to rank for their own business name plus maybe 1 or 2 longtail keywords. But for those businesses I suggest bypassing SEO and buying a few Google AdWords ads. Low traffic keywords are typically cheap to buy search ads on - because you only pay by the click. If few people are searching for something then there will be few clicks to buy. Not only are such markets small, but due to their small size they are also heavily fragmented, making the AdWords traffic even cheaper. If few people are searching for your brand then you can likely spend $25 a month on AdWords and ignore learning SEO.
With a paid search campaign, you can use Google AdWords to instantly buy search traffic and gain new customers. SEO is a drawn out strategy & typically requires a much deeper initial investment. There is little value in investing in SEO unless your goal is to dominate your market, and there is sufficient market scale to justify investing thousands of Dollars (and far more when you consider the value of your time). Directory will run you $299, and 2 links hardly makes for an effective SEO strategy - but they will set you back $600 a year. And you don't get those links any cheaper just because your business is small. Why Does DIY SEO Offer Such a Weak SEO Solution? When looking at DIY SEO it took me a while to think it through, because I kept thinking "something is missing." Why did they raise funding to build THAT? But then I thought it through.
The difference is not subtle.
Is DIY SEO any good? When I got to look at DIY SEO my first thought was: good structure & layout, lets see what is under the hood. But then after opening up the hood I found a car with no engine. Maybe there are some small businesses out there who are content being obscure, or who only want to rank for their own business name plus maybe 1 or 2 longtail keywords. But for those businesses I suggest bypassing SEO and buying a few Google AdWords ads. Low traffic keywords are typically cheap to buy search ads on - because you only pay by the click. If few people are searching for something then there will be few clicks to buy. Not only are such markets small, but due to their small size they are also heavily fragmented, making the AdWords traffic even cheaper. If few people are searching for your brand then you can likely spend $25 a month on AdWords and ignore learning SEO.
With a paid search campaign, you can use Google AdWords to instantly buy search traffic and gain new customers. SEO is a drawn out strategy & typically requires a much deeper initial investment. There is little value in investing in SEO unless your goal is to dominate your market, and there is sufficient market scale to justify investing thousands of Dollars (and far more when you consider the value of your time). Directory will run you $299, and 2 links hardly makes for an effective SEO strategy - but they will set you back $600 a year. And you don't get those links any cheaper just because your business is small. Why Does DIY SEO Offer Such a Weak SEO Solution? When looking at DIY SEO it took me a while to think it through, because I kept thinking "something is missing." Why did they raise funding to build THAT? But then I thought it through.
The difference is not subtle.